Users will soon have a new feature that permits them to cut down on the amount of artificial intelligence-produced content appearing in their timelines. This initiative comes as the platform disclosed that it currently hosts over 1 thousand million AI videos.
Testing and Rollout
This change is undergoing trials over the following weeks before a global rollout. This development coincides with a surge in content created by AI, driven by recent video-generation tools.
The Broader AI Trend
Studies have shown that nearly a tenth of the most rapidly expanding video streams on a competing service primarily display clips produced artificially. A large amount of this output is classified as “AI slop”, a label for substandard, mass-produced content that is typically nonsensical or dreamlike.
“We know from our community that many people enjoy content made with AI tools, including AI artwork to informative clips, and we aim to give people the option to increase or decrease of that, depending on their own likes,” said a spokesperson.
AI on the Platform
The platform disclosed that there are now 1.3 billion videos on its network identified as made with AI. Collectively, over 100 million media items are added to the service every day, making AI content a minor portion of its overall inventory.
Customizing Your Feed
Viewers will be in a position to reduce or increase the amount of AI content they view by accessing the topic control option in the app and picking the AI content topic. Other topics that can already be adjusted under the tool cover politics, fashion, cosmetics, and choreography.
Content Labeling and Policies
TikTok’s guidelines require creators to identify convincing AI-generated content, and it forbids harmful fake videos of celebrities or emergencies. Any realistic artificial content that is unmarked can be removed under its community policies.
Furthermore, the app will now attach an AI-generated watermark to content created with its proprietary AI systems, or identified by an industry-wide initiative for spotting artificial media. This step is designed to deter users from trying to bypass the disclosure requirement.
AI Literacy Programs
The platform is additionally launching a two million dollar educational fund for specialists and institutions to create informative material about ethical AI use. This initiative will assist non-profit groups specializing in teaching coding and technology.
Platform Protection
The platform has defended its moderation strategy, amid debate over proposals to make redundant numerous review team members in the United Kingdom. TikTok is expected to reduce a significant number of roles in its user protection team in its British office, with labor groups and online safety experts expressing worry that staff are being displaced by automated systems.
A trust and safety lead stated that people-led review would continue to be important, but automated tools can safeguard staff by eliminating the most harmful content before it is viewed by humans. The company stated a notable drop in explicit and harmful content reviewed by content reviewers over the previous year due to intervention by its AI tools.
We believe it is crucial to integrate staff and AI to maintain a secure environment,” the executive stated. “We’ll have staff as integral to the approach, but we additionally believe it’s very important to minimize viewing of unsafe media as rapidly, which is where a significant AI assistance is really helping us work at speed.”
